Omnica
Pharmacy & e-commerce

Green Pharmacy Lab

Every need has its own colour.

Visit the website

Green Pharmacy Lab: Offers on the first screen

Green Pharmacy Lab: Offers on the first screen

Green Pharmacy Lab: The mobile homepage

Green Pharmacy Lab: The mobile homepage
Client

Green Pharmacy Lab

Sector

Pharmacy & e-commerce

Services
01The brief

An online store for Green Pharmacy Lab in Patras, presenting beauty, health and pharmacy products in a colour-organised shopping experience.

The challenge

A pharmacy offers a wide range of products from many brands, with offers that change through the seasons. Visitors need to find the right product quickly, understand who it is for and know whether it is available.

The approach

We gave the categories a colour system that works as a map of the store. The catalogue, prices and stock are updated from the pharmacy’s ERP, and every product page organises the information that comes before a purchase.

02Visual language

A pharmacy with colour and order.

The logo’s green, teal and pink leaves set the tone. Green marks the key actions, such as adding to the basket, while soft pastels distinguish the categories. Clear, friendly typography connects headings, prices and buttons, and rounded surfaces bring warmth to a large catalogue.

Imagery from Green Pharmacy Lab’s visual identity
01

Categories as a map.

On the homepage, the most popular needs appear first through photography: face, body, children and hair. Ten categories then each receive their own colour and a representative product. Visitors recognise the shelf they need before reading the catalogue.

02

Information before the basket.

Every product card shows the code, price, discount and availability beside the basket button. On the product page, the description is divided into sections such as who it is for, ingredients, how to use it and frequently asked questions.

03

Seasons change, the structure stays.

Offers, seasonal needs and trending products have consistent places on the homepage. The content is refreshed, while organic shapes, photography and colour surfaces keep the experience recognisable.

03The screen experience

Every screen, a next step.

The journey starts with a need and ends with a specific product. Photographic categories and colour tiles give way to consistently structured cards, while the organic shapes around trending products and the blog add rhythm between catalogue sections.

Green Pharmacy Lab: Categories as a visual guide

Green Pharmacy Lab: Categories as a visual guide
01Categories as a visual guide

Green Pharmacy Lab: Trending products and the blog

Green Pharmacy Lab: Trending products and the blog
02Trending products and the blog
Beyond the homepage

From the shelf to the right choice.

On the category page, the sidebar groups brand and price-range filters, while sorting and the number of products per page sit above the results. Cards keep the same order of information for every product, so comparison stays quick.

Green Pharmacy Lab: From the shelf to the right choice.

Green Pharmacy Lab: From the shelf to the right choice.
04The smaller screen

Same character. A different rhythm.

On mobile, search stays visible beneath the logo. Categories are arranged in two columns, and on the product page availability, price and the basket action stay together before the detailed description.

Select a screen for a closer look.

Green Pharmacy Lab: The mobile homepage

Green Pharmacy Lab: The mobile homepage

Green Pharmacy Lab: Price and availability on mobile

Green Pharmacy Lab: Price and availability on mobile
05The work in practice

The details make the whole.

  1. 01E-commerce design and development
  2. 02Colour-coded categories and catalogue filters
  3. 03Catalogue and stock sync with the ERP

Screens from the public website · October 2026. Live-site content may change.

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